Cocktail Courier

Cocktail Courier is a D2C cocktail kit delivery company. Brand partnerships play an important role in limited edition and seasonal offerings, and range from TV series like The White Lotus featuring Ketel One, to sporting events like the U.S. Open featuring Grey Goose.

My role at Cocktail Courier shifted from photoshoot art direction and set styling, to determining and presenting tiered offerings for brand partnerships. This created more structure across departments, allowing more accuracy in terms of supply orders, kit packing, and a greater understanding of our offerings and capabilities, ultimately resulting in higher profitability, returning partners, and less returns.